Top 7 considerations when implementing Digital Asset Management
Reusing vs recreating, automation, and content performance are some of the key themes which Marketers are thinking of.
In this session our guest speaker Cam Strachan will dive into teh top 7 considerations when implementing a DAM:
• Self Serve access
• Keeping your assets up to date
• Transforming and reusing content
• Automated processes
• Monitoring content effectiveness