Marketing Insights

Chart: Optimising Higher Education Student Lead Generation

Optimising Higher Education Student Lead Generation

In the dynamic landscape of higher education, institutions in Australia face a myriad of challenges when it comes to effectively reaching and engaging prospective students. From digital channels to physical events, the journey to attracting and nurturing leads is riddled with complexities that demand strategic solutions. This is where Kyte Consulting comes in as a trusted partner, offering expertise in harnessing the power of data and technology to drive tangible results for universities.
14-Mar-2024 - Read Article
Chart: Streamlining the Student Application Processes

Streamlining the Student Application Processes

In today's competitive educational landscape, institutions are constantly seeking ways to enhance their student application processes. From managing a plethora of applications to ensuring seamless communication with international agents and prospective students, the challenges can be daunting. However, with the right strategies and tools in place, optimization is achievable. Kyte Consulting leveraged technology and the right strategy to optimise your student application journey, addressing common challenges and implementing effective steps towards improvement.
14-Mar-2024 - Read Article
Kyte delivers Digital Marketing Optimisation for grays.com

Kyte delivers Digital Marketing Optimisation for grays.com

Grays is the largest industrial, auto, and commercial eCommerce business in Australasia, offering a huge range of industrial, auto, consumer and commercial goods, direct from manufacturers and distributors.
19-Sep-2023 - Read Article
Establishing a Marketing Centre of Excellence for Container Exchange Services

Establishing a Marketing Centre of Excellence for Container Exchange Services

Did you know that “Containers for Change” is an incentivised recycling scheme, currently operating in WA and QLD? Similar schemes, such as CDS Vic, will also be rolled out in VIC, SA and TAS in the coming 3-18 months.
14-Aug-2023 - Read Article

Kyte turned 2 years old!

What a great year it has been - continuously improving our consulting frameworks, delivering more value to our customers, which in turn helps our customers to achieve their goals.
14-Aug-2023 - Read Article

Why Projects Fail!

An open debate between Anita Parer, CEO Kyte Consulting and David Palfreeman, Snr CX Program Director
7-Jun-2023 - Read Article

Oracle Field Services - Cost or Strategic Asset?

Join Anita Parer and Jeffry Husman, Snr Oracle Cloud Consultant, in a discussion about Field Service Technology and how organisations can leverage it as a strategic asset vs just see it as a necessary cost centre.
31-May-2023 - Read Article

Modern Cloud ERP for Utilities

In this event we are hosting Ian Grainger, Cloud Transformation Director at DXC, to talk about how Modern ERP can empower Utilities to drive efficiencies across the business.
24-May-2023 - Read Article

Reducing total cost of tech ownership with Oracle

Michael has been working with various accounts to help develop roadmaps and business cases for a clear and robust business planning.
17-May-2023 - Read Article
Nova Systems

Kyte is helping Nova Systems with CX Business Transformation Planning

Nova Systems is a remarkable company. 100% Australian owned and controlled with over 850 employees globally, Nova provides engineering services and technology solutions across Defence, Essential Services, Government and Space, partnering with clients to keep nations and their people safe and secure.
12-May-2023 - Read Article

Mastering the Utilities Experience Economy

Join Anita Parer and guest speaker Nick Birrell, Vice President Energy and Water Industry Strategy at Oracle, for a discussion on how Australia’s Utilities can thrive in today’s Experience Economy.
10-May-2023 - Read Article

The future of Higher Education is personal

29-Nov-2022 - Read Article

One Enterprise, One Solution, building a connected Customer Experience

22-Nov-2022 - Read Article

B2B Sales Automation: Creating qualified leads at scale, is this even possible?

15-Nov-2022 - Read Article

Automate and optimise Logistics, Field Service and Contract Management with Oracle Fusion

2-Nov-2022 - Read Article

Should I move Oracle Right Now Service Cloud to Fusion Service?

Kyte Consulting's new season of live streaming events featuring Industry Experts giving insights into common questions.
25-Oct-2022 - Read Article

ACMA & Spamhaus, and why you should care.

Kyte Consulting's new season of live streaming events featuring Industry Experts giving insights into common questions.
18-Oct-2022 - Read Article

How NO-CODE email creation empowers Marketing agility

Kyte Consulting's ongoing series of live streaming events featuring Industry Experts giving insights into common questions.
6-Apr-2022 - Read Article
Sell more with email marketing

Sell more with email marketing

In conjunction with Acquia we are proud to hold an online webinar dedicated to discussing the benefits of Email Marketing for improving sales.
5-Apr-2022 - Read Article

Inside Oracle Responsys Express

In August 2021 Oracle released “Responsys Express”, with surprisingly little fanfare. Responsys Express is a cut down version of Oracle’s hugely popular enterprise scale omnichannel marketing platform “Responsys”, providing email communication only. Developed on Oracle Gen2 Cloud Infrastructure, Oracle is addressing the Marketing Automation need for Small to Medium Businesses with the ability to scale the platform, as the business grows.
23-Mar-2022 - Read Article

Oracle Responsys Express

In August 2021 Oracle released “Responsys Express”, with surprisingly little fanfare. Responsys Express is a cut down version of Oracle’s hugely popular enterprise scale omnichannel marketing platform “Responsys”, providing email communication only. Developed on Oracle Gen2 Cloud Infrastructure, Oracle is addressing the Marketing Automation need for Small to Medium Businesses with the ability to scale the platform, as the business grows.
20-Mar-2022 - Read Article

How Councils can increase citizen traffic and engagement

Kyte Consulting's ongoing series of live streaming events featuring Industry Experts giving insights into common questions.
16-Mar-2022 - Read Article

The Benefits of a CX Capability Assessment

Kyte Consulting's ongoing series of live streaming events featuring Industry Experts giving insights into common questions.
9-Mar-2022 - Read Article

SMART Council Digital Customer Service

Kyte Consulting's ongoing series of live streaming events featuring Industry Experts giving insights into common questions.
2-Mar-2022 - Read Article

Improve Customer Targeting with Third-Party Data Ingestions

Kyte Consulting's ongoing series of live streaming events featuring Industry Experts giving insights into common questions.
23-Feb-2022 - Read Article

Good Branding is more than just a Logo

Kyte Consulting's ongoing series of live streaming events featuring Industry Experts giving insights into common questions.
16-Feb-2022 - Read Article

An Overview of the Oracle CX Cloud

Oracle has an extensive suite of products in the Customer Experience (CX) stack. CX covers all aspects of the customer journey, from initial awareness and research phase, to consideration, purchase and post purchase services. Whether your business is in B2C or B2B, is selling products or services, smart and data driven automation in customer engagement enable efficiencies leading to direct cost savings and increased revenue. This article provides an overview of Oracle CX Cloud’s amazing range of functionalities and key use cases, ensuring you can move your organisation towards a mature player in today’s Experience Economy.
25-Jan-2022 - Read Article

ZacSpeed- a Kyte Success Story

ZacSpeed an Australian based Retailer specialising on high tech gear for adventure sports
10-Dec-2021 - Read Article

A case study of a start-up: When to use SEO vs Social Media

Kyte Consulting's ongoing series of live streaming events featuring Industry Experts giving insights into common questions.
1-Dec-2021 - Read Article

Top 7 considerations when implementing Digital Asset Management

Kyte Consulting's ongoing series of live streaming events featuring Industry Experts giving insights into common question
24-Nov-2021 - Read Article

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